Creating a playful & cohesive illustration series inspired by regatta venue
ROWING POSTCARDS
My roles: Illustrator, Designer
My contributions & impact:
Paying homage to the significance of these venues for rowers. Designed a cohesive series in a playful, coloring-book style by integrating components into a grid-like format. Combined thoughtful copywriting with symbolic visuals to capture the excitement and community spirit of regattas while maintaining a recognizable aesthetic.
The Challenge: How might I create a series that celebrates the unique charm of regatta locations while resonating with rowers and spectators at the same time?
The Outcome: The final series features illustrations that portray a sense of nostalgia and joy, showcasing iconic regatta venues with a gridlike structure. Each design highlights key elements such as the course, food, and spectator areas, tapping into all 5 senses that you experience at these events. The cohesive style ensures the series appeals to both rowers and non-rowers, celebrating the unique experience.
